Feb 9 2009

How Statistics Can Make or Break Your Affiliate Revenue….


Affiliate publishers should perform various tests to see how website visitors respond.  Clear winners should be promoted and tests should further see future improvements.
Online dating is a huge market online.  We straddle the fence between Match.com and BlackSingles.com.
For us, BlackSingles has a better reception as far as media conducive to our demographic and better yet, [...]

Nov 23 2008

High Bounce Rates Are Good?


Bounce rates can be a good thing… if you know how to exploit them…
In our article “Size Length and Size Matter? Home Page Testing on BlackAtlanta.com…”, we discuss landing page bounce rates.
High bounce rates normally means 1 of 2 things:

Marketing Deficiencies: You have lost the attention of the user based on how they [...]

Nov 20 2008

SEO Experimental Observations… More on our Landing Page/SEO Actions


In our post describing the importance of the landing page experience and good search engine optimization, we announced testing a review site based on weight loss.  Today, we show a screen shot of SEO excellence.
As our a world-renown blog and podcast guru, Mwangi at TheDisplacedAfrican.com, questioned the reason behind showing you publicly our experiments.  We [...]

Nov 10 2008

Size Length and Size Matter? Home Page Testing on BlackAtlanta.com…


Landing Page Testing Gives a tester the ability to experiment with the best variations of a page.  We show you below how we were able to compare BOUNCE rates between two page variations.
BlackAtlanta.com currently runs on a popular flavor of a Content Management System.  Normally, as many of you may know, a CMS runs dynamically [...]

Nov 4 2008

Control Advertising Inventory, Placement, and Tracking with OpenX


The OpenX ad campaign platform offers a robust system to effectively track the results of your onsite and offsite banner and html campaigns. 
Back in a blog at http://blackinternetmarketing.com/sex-sells-or-does-it/-/Black-Internet-Marketing/2008/09/23/ entitled Sex Sells or Does It?, we ventured into the notion certain sexier images and banners may provoke more click throughs.  However, on our test site, www.BlackAtlanta.com, the [...]

Oct 31 2008

WU-Yi Tea Experiment: Planning WUYi.TV Weight Loss Site | POST 1


Brandon Johnson of BlackInternetMarketing Will Publicly launch a site And Track Its Progress:  WuYi.TV
By concentrating on the weight loss niche, we will launch a site and make revenue from a natural organic traffic model, and then see how we can throw some PPC money at it 2-3 months down the line, if Organic Traffic [...]



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