In my post, Internet Marketing: Bringing Friends, Family, and $ Within Fewer Degrees, I explain how I met my cousin Kelvin on the internet. 

Many of you also know how I like to market weight loss products.  Although I did not utilize metabolic fat burners or metabolism boosters, sometimes, these are great options for some people to get their weight loss fire started. 

Tune in to the END of this post…. I will have some special suggestions for MEN readers, WOMEN readers… and yes… EVERY READER!

Well, as I describe how I met my cousin Kelvin in that article, I was reminded of our reuniting visit.  Kelvin posted the following picture on his Facebook profile…..  I was a tub of lard!  The holidays have been rough on my waist line… so this was incentive to start my workouts even harder!

This was almost 4 years ago….

Kelvin (left) Brandon (Right)

This was last summer…. and about 50 lbs lighter

Summer 2008: Kelvin (left) Brandon (Right)

Now… To Jump Start Your Weight Loss… I have something for EVERYONE!

1. 

Week10 Weight Loss

EVERYBODY:  My weight loss ebook.  Just plain old common sense on how I lost the weight with no drugs or medical intervention.  Just plain old fashioned hard work.  $7 for my story.  Let it inspire you to lose your weight.

• Learn where to match Your Body Type to your diet and workout plan
• Understand How to Get Free Exercise Charts Outlining Your Workout
• Learn how the number “3500″ is your key to weight loss or gain
• Understand the importance of Diet, Exercise, & Will Power in your weight loss plan
• Learn with mathematical certainty how calorie counts work to your weight loss favor
• How Drinking COLD water helps you burn more calories
• Learn that eating lots of small meals HELPS you lose weight

Go here now to get more information on my ebook!

2.  The MEN:  South Beach Acai…. Ok Ok Ok… That is a good one for Men and Women…. But I could not leave the fellas out!  In fact, a good friend of mine jump started his weight loss with South Beach Acai!  ( I can’t say he has abs of steel… yet) LOL, but hey, what can I say?  I did not either!

3.  The WOMEN:  Top Celebrity Trainer, Valerie Waters … (Trained beauties like Cindy Crawford and J-Lo!)  has a HOT Diamond Club to get you sexy slim Fast!  Click here

She is also the inventor of:  The VAL SLIDE!

Well, Thanks for checking out this post. 

Kelvin… Thanks for my Post Holiday Wake up call!

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By concentrating on the weight loss niche, we will launch a site and make revenue from a natural organic traffic model, and then see how we can throw some PPC money at it 2-3 months down the line, if Organic Traffic has not picked up.
The weight loss niche, from an online perspective, is one that I am very interested in.  You see, in 2 days, it will be November 1st.  This means that, as online marketers, we have exactly 2 months to get on the ball for the New Year’s Eve Resolutions.

I already have a couple of weight loss sites.  Having lost weight on my own program (drug or metabolism enhancement free), I have a key interest in losing weight.  (See Fat3500.com for my ebook).  However, I also know that there are a lot of weight loss aids out there that are heavily sought by people.  So it is a GREAT niche to master to make a few bucks.  Check out slimchews.net for an example site.

Enters the Challenger WU-YI Tea.

Here are the steps I chose to pick Wu-Yi Tea as niche product.

1. Offline research:  First and foremost, there is a real buzz around the water cooler.  I heard someone talking about it and swore they were talking about fitness with a WII instead of losing weight with WU-Yi tea!
2. Based on hearing about it, I decided to google it.  Yep, Very healthy PPC ads.  I did a google search for WuYi and found that there were not a lot of results…. only about a 157K results…
3. See above.

With a well search engine optimized page, I can get some traction with Google …. Now we have to look for search frequency….

Learn to use the Google External Keyword Selector Tool.  You can reach it by clicking here…. So as of September 2008, the following happened :  There were approximately 18,100 searches in September for “Wuyi” !!!!

The keyword has an average Cost Per Click of $2.31.

Value Driven Business Motive

• So we have a good business model:  weight loss
• We have a term that has a decent number of results to compete against for natural or “organic” SEO
• We have a term that has a good frequency of searches (18,100)
• We have a term that has a relatively “Juicy” CPC.  This means that we have an EXIT plan if we build a site.

What is an Exit Plan?

My exit plan would be to buy the domain, create a website, optimize the site for Search Engine results, and then see if my site will convert.  If It does NOT convert, then I am looking to SELL the site.  Maybe someone else would be able to tweak it and make it work.  At a CPC of over $2 for a simple click, this means that a decent attempt at search engine penetration, with a HOT domain, in a sought after product field could mean a decent ROI for purchase and time.

For the next posts, I will show you the next steps, including Affiliate Program searches, Domain Name Purchase, (even though I already bought it), web hosting Setup, Blog Setup (my chosen method of a strong SEO candidate), and initial seeding for Google.

Stay tuned!

For our other WuYi Tea Experimental posts:

WU-Yi Tea Experiment: Planning WUYi.TV Weight Loss Site | POST 1

WU-Yi Tea Experiment POST 2: Changing DNS… Preparing for Site

WU-Yi Tea Experiment POST 3: Creating a Simple Site for SEO Aging

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DAD! I am SO Embarrassed… Why are You In Your Underwear on the Internet?!?!

My 7 year old has a lot of good common sense. He sees me working on this internet stuff, (Sometimes IN MY UNDERWEAR) and then has to see it ON the internet too? It’s all good. This time, it is for a good reason.

Motivation and the Keys To Health

People NEED a few things in life.  We actually use more though, especially in America, than we need. FOOD is one of the main items we need… or is it WANT most of the time?

Weight and Fat loss is high on Americans’ list of priorities during the beginning of the year.  It should be. But it should also be a YEAR ROUND venture.  As internet marketers, I want to make the public challenge for all of you to get the ball rolling for better health.

Check out my new ebook, on How I Lost 50 lbs… you can see it here:  http://www.fat3500.com/fat3500-ebook/

Looking forward to your better HEALTH and WEALTH for the upcoming months!

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